Alexandra Kondrashtina MediaCom: in order to get a result from advertising, you need to think systematically
About the specifics and uniqueness of the Russian advertising market, extraordinary and memorable cases, and the usefulness of the gaming …
About the specifics and uniqueness of the Russian advertising market, extraordinary and memorable cases, and the usefulness of the gaming …
As an international network, do you see the differences between the Russian and global markets — what challenges are specific …
Vladimir Tkachev, CEO of Publicis Groupe Russia, gave a lengthy interview on the eve of the annual Publicis Groupe conference …
Hutton Development and technology company Endel shared an innovative case for the Russian real estate market. For the developer’s new …
Interactive advertising is the basis of effective communication. Business adaptation to the new reality affects the transformation of digital inventory. …
The advertising industry has evolved a lot since the days of characters like Don Draper from MadMen. Gone with them …
On November 19, Hyatt Regency Moscow Petrovsky Park hosted the MICE Excellence Forum for the first time. Four hundred participants …
Experimental or experiential marketing in 2021 continues to show a trend towards more excellent customer contact. This is happening against …